Foti Turns On The Lights For Australia Tourism Campaign

Wednesday, March 1st, 2006

“…we’ve turned on the lights!…”
from the “So Where the Bloody Hell Are You” Australia Tourism Campaign

A new A$180 million Australian tourism advertising campaign, which includes fireworks by Foti, has been launched by the Australian government.

Foti’s fireworks are included in a segment of the television ad with the by-line “We’ve Turned On The Lights”.

The campaign’s slogan is “So Where the Bloody Hell Are You?”, with the theme being an invitation to visitors to see all the great things about our country. To view the ad go to